Disclaimer: This is just one person’s thoughts and opinions. No harm, infringement etc. is intended.

Marketing Services

In this area you can have access to resources for marketing your on-line presence, payed or freely available.

Marketing Guide

This could be a good reference to gain some knowledge before you start building your successfully on-line presence.
You’ll find useful tips about Design Essentials with focus on planing, clarity, content, personality and other important properties related to your website. Other aspect covered is how to take benefits of meta tags, keywords, link popularity and another resources that may improve your ranking on search engines’ results.
The materials are not intended for “MUST READ”, but they are good as starting reference if you are not sure about what you should do to build your website with a marketing perspective.

Google AdWords Credits

Google AdWords is advertising that puts your business above or next to Google.com search results, and you can take it’s benefits using the 50$ credits offered by iPower. Instructions how to activate your promotional code are also provided. Google AdWords account registration and approval is required before you can use this feature.

Yahoo! Sponsored Search Credits

Sponsored Search by Yahoo! is one of the most effective ways to reach the customers you really want – the ones already interested in what your business offers. With text ads that appear in search results, you promote your business to people who are actively searching on-line for your products or services. And you pay only when your ad is clicked.
By signing up to Yahoo! Sponsored Search you will get a 25$ credit to advertise your business.

Best of the Web – Search Directory Service

Best of the Web’s search directory is one of the oldest on-line directory. It is often that search engines index the content of such directories, and subscribing to them can be a boost for your on-line presence. As a iPower customer, you can try Category Sponsorship FREE for 90 days in the Web Directory or in the Blog Directory of Best of the Web Search Directory. After this period if you want not to lose your submission an additional cost will be charged. You have to pay 79.95$ for a one year subscription or a 239.95$ one-time fee to be included in Web Directory, and a $39.95 one-time fee to be included in Blog Directory.

Community Toolbar

Adding a toolbar to your visitor’s user agent, that links to your site and has his favorite gadgets, could be a very useful resource. It is powered by Conduit and you can have it for free. Customizing the way the toolbar looks is achieved in a few steps. Also you have the possibility for later edit of it’s appearance. Following this link you can see how lostresort.biz toolbar looks. You have the option to install it as an extension for Firefox or to download and install a version for Internet Explorer.

Website Grader

Website Grader is a free SEO tool that measures the marketing effectiveness of a website. You can gain information about website traffic, SEO, social popularity and other technical factors. It may help you to improve your marketing appearance.

YellowBrix Content Feeds

Using this feature you have the possibility to help your visitors keep up with news headlines, sports, horoscopes and more by having news articles hosted on your site. Simply choose the topics you want to display on your site to generate the code needed to create a news feed. Then plug that code into the page where you wish the feed to appear, and watch your visitors come back for more.

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